Advertising Demographics
Ruffed Grouse Society Magazine Reader Profile...
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Male
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99%
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Avg. Household Income
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$71,000
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College Graduates
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62%
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Graduate Degrees
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25%
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Own a Home
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90%
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Use Four-Wheel Drive Vehicle
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64%
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Own a Boat
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61%
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Hunting Days Per Year
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24
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Own One or More Hunting Dogs
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62%
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Annual Avg. Ammunition Purchases
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$100
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Annual Avg. Hunting Apparel Purchases
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$220
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Purchase Beer
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88%
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Gardening and Lawn Care
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71%
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|
Cut Wood
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56%
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Manage Property for Wildlife
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40%
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Own Wildlife Art
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89%
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RESPONSE TO RGS ADVERTISING
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|
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Discuss Product
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30%
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Thought About Buying
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36%
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Bought Product
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24%
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